sequential recommendation
Structured Spectral Reasoning for Frequency-Adaptive Multimodal Recommendation
Multimodal recommendation aims to integrate collaborative signals with heterogeneous content such as visual and textual information, but remains challenged by modality-specific noise, semantic inconsistency, and unstable propagation over user-item graphs. These issues are often exacerbated by naive fusion or shallow modeling strategies, leading to degraded generalization and poor robustness. While recent work has explored the frequency domain as a lens to separate stable from noisy signals, most methods rely on static filtering or reweighting, lacking the ability to reason over spectral structure or adapt to modality-specific reliability. To address these challenges, we propose a Structured Spectral Reasoning (SSR) framework for frequency-aware multimodal recommendation. Our method follows a four-stage pipeline: (i) Decompose graph-based multimodal signals into spectral bands via graph-guided transformations to isolate semantic granularity; (ii) Modulate band-level reliability with spectral band masking, a training-time masking with representation-consistency objective that suppresses brittle frequency components; (iii) Fuse complementary frequency cues using hyperspectral reasoning with low-rank cross-band interaction; and (iv) Align modality-specific spectral features via contrastive regularization to promote semantic and structural consistency. Experiments on three real-world benchmarks show consistent gains over strong baselines, particularly under sparse and cold-start settings. Additional analyses indicate that structured spectral modeling improves robustness and provides clearer diagnostics of how different bands contribute to performance. The code is available at https://github.com/llm-ml/SSR.git.
Listwise Preference Diffusion Optimization for User Behavior Trajectories Prediction
Forecasting multi-step user behavior trajectories requires reasoning over structured preferences across future actions, a challenge overlooked by traditional sequential recommendation. This problem is critical for applications such as personalized commerce and adaptive content delivery, where anticipating a user's complete action sequence enhances both satisfaction and business outcomes. We identify an essential limitation of existing paradigms: their inability to capture global, listwise dependencies among sequence items. To address this, we formulate User Behavior Trajectory Prediction (UBTP) as a new task setting that explicitly models longterm user preferences. We introduce Listwise Preference Diffusion Optimization (LPDO), a diffusion-based training framework that directly optimizes structured preferences over entire item sequences. LPDO incorporates a Plackett-Luce supervision signal and derives a tight variational lower bound aligned with listwise ranking likelihoods, enabling coherent preference generation across denoising steps and overcoming the independent-token assumption of prior diffusion methods. To rigorously evaluate multi-step prediction quality, we propose the task-specific metric: Sequential Match (SeqMatch), which measures exact trajectory agreement, and adopt Perplexity (PPL), which assesses probabilistic fidelity. Extensive experiments on real-world user behavior benchmarks demonstrate that LPDO consistently outperforms state-of-the-art baselines, establishing a new benchmark for structured preference learning with diffusion models.
HPSERec: AHierarchical Partitioning and Stepwise Enhancement Framework for Long-tailed Sequential Recommendation
The long-tail problem in sequential recommender systems stems from imbalanced interaction data, resulting in suboptimal model performance for tail users and items. Recent studies have leveraged head data to enhance tail data for diminish the impact of the long-tail problem. However, these methods often adopt ad-hoc strategies to distinguish between head and tail data, which fails to capture the underlying distributional characteristics and structural properties of each category. Moreover, due to a substantial representational gap exists between head and tail data, head-to-tail enhancement strategies are susceptible to negative transfer, often leading to a decline in overall model performance. To address these issues, we propose a hierarchical partitioning and stepwise enhancement framework, called HPSERec, for long-tailed sequential recommendation. HPSERec partitions the item set into subsets based on a data imbalance metric, assigning an expert network to each subset to capture user-specific local features. Subsequently, we apply knowledge distillation to progressively improve long-tail interest representation, followed by a Sinkhorn optimal transport-based feedback module, which aligns user representations across expert levels through a globally optimal and softly matched mapping. Extensive experiments on three real-world datasets demonstrate that HPSERec consistently outperforms all baseline methods.
Sparse Meets Dense: Unified Generative Recommendations with Cascaded Sparse-Dense Representations
Generative models have recently gained attention in recommendation systems by directly predicting item identifiers from user interaction sequences. However, existing methods suffer from significant information loss due to the separation of stages such as quantization and sequence modeling, hindering their ability to achieve the modeling precision and accuracy of sequential dense retrieval techniques. Integrating generative and dense retrieval methods remains a critical challenge. To address this, we introduce the Cascaded Organized Bi-Represented generAtive retrieval (COBRA) framework, which innovatively integrates sparse semantic IDs and dense vectors through a cascading process. Our method alternates between generating these representations by first generating sparse IDs, which serve as conditions to aid in the generation of dense vectors. End-to-end training enables dynamic refinement of dense representations, capturing both semantic insights and collaborative signals from user-item interactions. During inference, COBRA employs a coarse-to-fine strategy, starting with sparse ID generation and refining them into dense vectors via the generative model. We further propose BeamFusion, an innovative approach combining beam search with nearest neighbor scores to enhance inference flexibility and recommendation diversity.
On Efficiency-Effectiveness Trade-off of Diffusion-based Recommenders
Diffusion models have emerged as a powerful paradigm for generative sequential recommendation, which typically generate next items to recommend guided by user interaction histories with a multi-step denoising process. However, the multistep process relies on discrete approximations, introducing discretization error that creates a trade-off between computational efficiency and recommendation effectiveness. To address this trade-off, we propose TA-Rec, a two-stage framework that achieves one-step generation by smoothing the denoising function during pretraining while alleviating trajectory deviation by aligning with user preferences during fine-tuning. Specifically, to improve the efficiency without sacrificing the recommendation performance, TA-Rec pretrains the denoising model with Temporal Consistency Regularization (TCR), enforcing the consistency between the denoising results across adjacent steps. Thus, we can smooth the denoising function to map the noise as oracle items in one step with bounded error. To further enhance effectiveness, TA-Rec introduces Adaptive Preference Alignment (APA) that aligns the denoising process with user preference adaptively based on preference pair similarity and timesteps. Extensive experiments prove that TA-Rec's two-stage objective effectively mitigates the discretization errors-induced trade-off, enhancing both efficiency and effectiveness of diffusion-based recommenders.
P-Law: Predicting Quantitative Scaling Law with Entropy Guidance in Large Recommendation Models
With the growing size of data and models in Large Recommendation Models, the time required for debugging has become increasingly prohibitive, underscoring the urgent need for effective guidance in parameter configuration. The Scaling Law (SL) offers analogous guidance in the Sequential Language domain, having achieved significant success by predicting model loss when scaling model size. However, the existing guidance from SL for Sequential Recommendation (SR) remains qualitative, which is because quantitative analysis of SL on SR encounters challenges with quality measurement on redundant sequences along with loss-performance discrepancy. In response, we introduce the Performance Law (P-Law) for SR models, which predicts model performance across various settings, intending to provide a quantitative framework for guiding the parameter optimization of future models. Initially, Performance Law utilizes Real Entropy to measure data quality, aiming to remove the low-quality influence of low-entropy redundant sequences. Subsequently, Performance Law investigates a fitting decay term, which facilitated the prediction of the major loss-performance discrepancy phenomena of overfitting, ultimately achieving quantitative performance prediction. Extensive experiment on various datasets demonstrates the effectiveness of Performance Law by displaying exceptional quantitative prediction ability against the original and modified qualitative SL. Additional application experiments on optimal parameter prediction and model expansion potential prediction also demonstrated the broad applicability of the Performance Law.
Theoretically Guaranteed Bidirectional Data Rectification for Robust Sequential Recommendation
Sequential recommender systems (SRSs) are typically trained to predict the next item as the target given its preceding (and succeeding) items as the input. Such a paradigm assumes that every input-target pair is reliable for training. However, users can be induced to click on items that are inconsistent with their true preferences, resulting in unreliable instances, i.e., mismatched input-target pairs. Current studies on mitigating this issue suffer from two limitations: (i) they discriminate instance reliability according to models trained with unreliable data, yet without theoretical guarantees that such a seemingly contradictory solution can be effective; and (ii) most methods can only tackle either unreliable input or targets but fail to handle both simultaneously. To fill the gap, we theoretically unveil the relationship between SRS predictions and instance reliability, whereby two error-bounded strategies are proposed to rectify unreliable targets and input, respectively. On this basis, we devise a model-agnostic Bidirectional Data Rectification (BirDRec) framework, which can be flexibly implemented with most existing SRSs for robust training against unreliable data. Additionally, a rectification sampling strategy is devised and a self-ensemble mechanism is adopted to reduce the (time and space) complexity of BirDRec. Extensive experiments on four real-world datasets verify the generality, effectiveness, and efficiency of our proposed BirDRec.
Customizing Language Models with Instance-wise LoRA for Sequential Recommendation
Sequential recommendation systems predict the next interaction item based on users' past interactions, aligning recommendations with individual preferences. Leveraging the strengths of Large Language Models (LLMs) in knowledge comprehension and reasoning, recent approaches are eager to apply LLMs to sequential recommendation. A common paradigm is converting user behavior sequences into instruction data, and fine-tuning the LLM with parameter-efficient fine-tuning (PEFT) methods like Low-Rank Adaption (LoRA). However, the uniform application of LoRA across diverse user behaviors is insufficient to capture individual variability, resulting in negative transfer between disparate sequences.To address these challenges, we propose Instance-wise LoRA (iLoRA). We innovatively treat the sequential recommendation task as a form of multi-task learning, integrating LoRA with the Mixture of Experts (MoE) framework. This approach encourages different experts to capture various aspects of user behavior. Additionally, we introduce a sequence representation guided gate function that generates customized expert participation weights for each user sequence, which allows dynamic parameter adjustment for instance-wise recommendations.